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Let’s break it: Is Shopify Plus worth it?

Is Shopify Plus worth it for your ecommerce business? Shopify Plus claims to offer superior functionality, more customization options, and better support. But is it the right choice for you, especially considering the investment required? Let’s see what Shopify Plus has to offer and determine if it’s a worthy upgrade for your business.

What is Shopify Plus?

Shopify Plus is Shopify’s enterprise-level ecommerce solution designed to accommodate the needs of larger businesses or businesses aiming to grow rapidly. But is Shopify Plus worth it when you weigh its benefits against its cost? 

First, it offers unlimited bandwidth and high online sales capability without transaction fees, which is crucial for high-volume merchants. Moreover, you can access advanced customization features, including a customizable checkout experience and enhanced API support.

The platform provides great tools for automation and integration, which can significantly streamline operations at scale. Shopify Plus also delivers exclusive access to new features before they become available on other plans, keeping your business ahead of the curve.

Features of Shopify Plus

More control: Unlike standard Shopify accounts, Shopify Plus allows you to customize the checkout process and integrate more deeply with your internal systems via its API. Checkout Extensibility is a new concept available to Shopify Plus users. 

Better performance: With Shopify Plus, your site can handle over 10,000 transactions per minute. This level of performance is essential during high-traffic events like product launches or sales.

Better support: Shopify Plus users enjoy dedicated support through a Merchant Success Manager and 24/7 priority technical support. However, you can get this with any other plan if you choose to handle your store building with an ecommerce agency.

Who’s on Shopify Plus?

Many high-profile brands using Shopify Plus have reported substantial growth due to the platform’s capabilities. These companies benefit from Shopify Plus’s customizable and scalable nature, which supports their unique needs and expansion plans. Take a look at some of the brands that are using Shopify Plus for their online shopping experience.

An eye-catching torn paper effect reveals the question 'Is your shop next?' against a blue background, with the Byteout logo at the bottom that quetions the reader should it switch to Shopify Plus plan

How much does it cost, and is Shopify Plus worth it?

The cost of Shopify Plus is significantly higher than other Shopify plans, but it’s essential to consider the Return On Investment (ROI). For businesses at a certain scale, the efficiencies and improvements in customer experience can easily justify the cost. The price is 2500$ per month for a 1-year commitment, or 2300$ for a 3-year commitment which are both 25% higher this year than years before.

A screenshot showing 'Shopify Plus pricing 2024' with a highlighted price of $2,500 per month under the option for a 1-year term, suggesting an investment in growth with competitive rates for Shopify Plus features.

It’s inevitable that Shopify Plus offers the tools and infrastructure to support and propel this growth effectively. But, it’s essential to consider your current needs, future goals and whether the features specifically align with your business model. 

If the cost seems justifiable with a clear path to ROI, Shopify Plus could be a strategic investment that could transform your ecommerce business.

If you’d like to get guidance toward the final decision – to switch to Shopify Plus or stick with other tiers – here’s the opportunity to discuss with the Shopify agency.

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