Newest blog posts
Why most Shopify stores fail at CRO?
Why most Shopify stores fail at CRO is something most founders don’t fully understand until it’s already hurting their bottom line. It’s not because they’re not testing enough. It’s not because they…
How to scale your eCommerce brand
If you ever asked yourself how to scale your eCommerce brand, interview with AJ Saunders is a must watch! Many founders find success on Amazon, hitting that enviable $1M run rate, only to realize tha…
The #1 mistake brands make after a customer buys
The #1 mistake brands make is the main topic in an interview between Dušan Popović, CEO of Byteout Software, and Mariah Parsons, Head of Marketing at Malomo and a leading expert in post-purchase expe…
Trust & creative strategy: what still wins in DTC marketing
What makes people actually buy from a DTC brand in 2025? It’s not the algorithm. It’s not the pixel. It’s not some secret hack in Ads Manager. It’s trust. And it’s the creative strategy behind it. No…
How to find and use the right AI tools for ecommerce
Automation, personalization, and data-driven decisions play the biggest role ever in ecommerce. With so many AI tools flooding the market, how do you choose the right ones for your ecommerce business…
AI and Google Search in ecommerce – what is going on?
If you’re selling online in 2025, chances are you’ve heard a lot of buzz and noise about AI and Google search and how is AI changing how people shop. Customers are searching, exploring wi…
Amazon DTC: How to own the customer experience
In the past, being successful on Amazon often meant playing by the rules, optimizing your listings, and figuring out how to beat the competition. Competition gets harder each day, so these steps are…
Shopify vs Amazon – what’s better for your ecom business
If you’re selling online (or planning to), you’ve probably asked yourself this: Should I build my own store or just sell on Amazon? The answer isn’t simple, and (of course) it depends on where…
The % split – paid ads vs SEO vs organic social in ecommerce
Do you know where your traffic (and revenue) comes from? There are three main ways to do that: paid ads, SEO, and organic social media. Some brands throw money at ads to get instant traffic. Others p…
