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Top 5 ecommerce tips for owners
Running an ecommerce business is like being the captain of a ship. You need to navigate through tough days, keep your crew in check, and make sure your ship is in top condition to sail smoothly. …
How to increase customer retention?
New customers? Bring them on! Returning customers? Yes, yes, yes! It’s equally important to get new customers and keep the ones you already have. Customer retention is the key to sustainable gr…
The Amazon-to-DTC Audit: What We Look At When a 7-Figure FBA Brand Asks If Their Shopify Store Is Ready to Scale
You’re a 7-figure Amazon seller. You’ve launched a Shopify store (or you’re about to). Somebody built it — maybe a freelancer, maybe a generalist agency, maybe you did it yourself w…
Online shopping problems and how to overcome them
As an ecommerce owner, you are well aware of the numerous benefits online shopping brings to customers. However, with these benefits come various challenges that can impact both your business and you…
Case Study: How Sorella Apothecary became a renowned cosmetic brand with (almost) ZERO money spent on ads
Working in the health and beauty industry and competing with thousands of competitors isn’t easy. I know that firsthand; I got out of that wagon running and screaming. But some people really know wha…
7 reasons why brands choose to migrate WooCommerce to Shopify
Whether brands should migrate WooCommerce to Shopify is a decision that many businesses consider. Each platform has its own set of features, benefits, and limitations, and the decision to switch usua…
Checkout Extensibility for Amazon-to-DTC Brands: What Shopify Lets You Do That Amazon Never Will
On Amazon, the checkout is Amazon’s. You don’t control it. You can’t brand it. You can’t add a subscription option, offer a post-purchase upsell, or even see what happens betw…
Order Tracking for Amazon-to-DTC Brands: Your Customers Expect Amazon-Level UX on Your Shopify Store
Every customer who buys from your Shopify store is also an Amazon customer. They’ve been trained on real-time delivery maps, precise two-hour windows, and push notifications the moment a packag…