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Author: Dusan Popovic

Dusan Popovic is an executive with 15 years of experience in the software industry and in e-commerce. He is the CEO of Byteout Software and also serves as an advisor in several commerce startups. His specialty is helping Amazon sellers build and grow their DTC ecommerce business.

Combining Amazon with Shopify: The Better & Better story

The hardest part of ecommerce isn’t setting up a store or listing a product on Amazon. It’s actually building a brand that customers remember and come back to.  A strong brand does two things: it clearly communicates why your product is different, and it fosters trust at every...

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The Amazon Ranking Strategy That Works in 2026

Table of ContentsWhat Is a Product Testing Campaign?How product testing moves up the rankings on Amazon1. Catch and fix problems before launch2. Generate early sales momentum3. Improve your marketing with real insights4. Prevent damaging early reviewsA Smooth step by step approach to set up a...

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How to find and use the right AI tools for ecommerce

Automation, personalization, and data-driven decisions play the biggest role ever in ecommerce. With so many AI tools flooding the market, how do you choose the right ones for your ecommerce business and how to use them the right way for your case? We had an awesome chat with Slobodan Manic...

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Connect Shopify to Amazon: Complete 2026 guide

Table of ContentsWhy sell on Shopify and Amazon in 2026Can Shopify integrate with Amazon in 2026?How Integration WorksIntegration tools comparison (2026)Native solutionsSpecialized PlatformsQuick Chooser: What to use whenBenefits of linking Shopify and Amazon Reach + ControlCustomer data...

amazon, dtc, shopify

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AI and Google Search in ecommerce – what is going on?

If you’re selling online in 2025, chances are you’ve heard a lot of buzz and noise about AI and Google search and how is AI changing how people shop. Customers are searching, exploring with ChatGPT, Perplexity, and Claude. With this big shift from zero AI to using it in our everyday...

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Amazon DTC: How to own the customer experience

In the past, being successful on Amazon often meant playing by the rules, optimizing your listings, and figuring out how to beat the competition. Competition gets harder each day, so these steps are also getting harder to achieve. But in 2025, the most successful sellers are doing something...

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Selling on Shopify and Amazon: Smart ecommerce strategy in 2025

Let’s be honest, the question 4-5 years ago was “Should I sell on Amazon or Shopify?” But by 2025, that question has changed. Now, the smartest ecommerce brands aren’t picking between Amazon and Shopify, but they’re using both or started thinking about the process of selling on Shopify and...

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Amazon FBA vs Shopify: Which one builds a real brand?

If you’re selling on Amazon, you already understand the value of the platform. The traffic is there, the infrastructure is good, and Amazon FBA (fulfillment by Amazon) can make scaling logistics a lot easier. But as your business grows, an important question starts to come up: Amazon...

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Best Amazon FBA course 2026

Table of ContentsWhy watch any courseBest Amazon FBA course in 20261. Amazon to DTC- by Byteout2. Freedom Ticket by Helium 10 (Kevin King)3. Amazon Seller Masterclass4. Selling on Amazon: Complete Course5. AI-Powered Amazon FBA 2026There’s no single best course for everyone If you’re already...

amazon, amazon fba, amazon sellers

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