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Author: Dusan Popovic

Dusan Popovic is an executive with 15 years of experience in the software industry and in e-commerce. He is the CEO of Byteout Software and also serves as an advisor in several commerce startups. His specialty is helping Amazon sellers build and grow their DTC ecommerce business.

How to scale Amazon brand off Amazon

A powerful conversation between Dušan Popović, CEO of Byteout Software, an ecommerce development agency that helps Amazon sellers expand to DTC, and Vincenzo Toscano, CEO of Ecomcy, one of the most respected Amazon agencies running brands globally on Amazon and TikTok. The big question these...

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Combining Amazon with Shopify: The Better & Better story

The hardest part of ecommerce isn’t setting up a store or listing a product on Amazon. It’s actually building a brand that customers remember and come back to.  A strong brand does two things: it clearly communicates why your product is different, and it fosters trust at every...

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The Amazon Ranking Strategy That Works in 2026

Table of ContentsWhat Is a Product Testing Campaign?How product testing moves up the rankings on Amazon1. Catch and fix problems before launch2. Generate early sales momentum3. Improve your marketing with real insights4. Prevent damaging early reviewsA Smooth step by step approach to set up a...

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How to find and use the right AI tools for ecommerce

Automation, personalization, and data-driven decisions play the biggest role ever in ecommerce. With so many AI tools flooding the market, how do you choose the right ones for your ecommerce business and how to use them the right way for your case? We had an awesome chat with Slobodan Manic...

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Connect Shopify to Amazon: Complete 2026 guide

Table of ContentsWhy sell on Shopify and Amazon in 2026Can Shopify integrate with Amazon in 2026?How Integration WorksIntegration tools comparison (2026)Native solutionsSpecialized PlatformsQuick Chooser: What to use whenBenefits of linking Shopify and Amazon Reach + ControlCustomer data...

amazon, dtc, shopify

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Amazon DTC: How to own the customer experience

In the past, being successful on Amazon often meant playing by the rules, optimizing your listings, and figuring out how to beat the competition. Competition gets harder each day, so these steps are also getting harder to achieve. But in 2025, the most successful sellers are doing something...

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Selling on Shopify and Amazon: Smart ecommerce strategy in 2025

Let’s be honest, the question 4-5 years ago was “Should I sell on Amazon or Shopify?” But by 2025, that question has changed. Now, the smartest ecommerce brands aren’t picking between Amazon and Shopify, but they’re using both or started thinking about the process of selling on Shopify and...

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