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Selling on Shopify and Amazon: Smart ecommerce strategy in 2025
Let’s be honest, the question 4-5 years ago was “Should I sell on Amazon or Shopify?” But by 2025, that question has changed. Now, the smartest ecommerce brands aren’t picking between Amazon and Shop…
Amazon FBA vs Shopify: Which one builds a real brand?
If you’re selling on Amazon, you already understand the value of the platform. The traffic is there, the infrastructure is good, and Amazon FBA (fulfillment by Amazon) can make scaling logistic…
Best Amazon FBA course 2026
If you’re already selling on Amazon, you’ve probably realized that success in 2026 doesn’t look like it did a few years ago and can change daily. Amazon is getting more and more competitive. Co…
Shopify and Amazon – double chance for success
Some brands use only one channel for selling. Is that wrong? Not entirely, but if you have all eggs in one basket, is it really safe? What if that channel just stops working for you? Yes, you n…
Amazon to DTC: How to build and scale a DTC brand from scratch
Selling on Amazon has never been easier – the game is known, the tech and tools are there. But also never more crowded! Amazon to DTC means putting your brand closer to customers. As Amazon cos…
Shopify vs Amazon – what’s better for your ecom business
If you’re selling online (or planning to), you’ve probably asked yourself this: Should I build my own store or just sell on Amazon? The answer isn’t simple, and (of course) it depends on where…
The % split – paid ads vs SEO vs organic social in ecommerce
Do you know where your traffic (and revenue) comes from? There are three main ways to do that: paid ads, SEO, and organic social media. Some brands throw money at ads to get instant traffic. Others p…
How to reduce Customer Acquisition Cost (CAC)
In ecommerce, every customer comes at a cost. But do you know how much you’re actually spending to bring them in? You need to get into Customer Acquisition Cost (CAC), which is essential for bu…
Newsletters for Amazon-to-DTC Brands: Why Email Beats Every Other Channel Once You Own the Customer
Here’s the most important thing about email marketing that Amazon sellers don’t think about until they launch a DTC store: every customer who has ever bought from your Amazon listing is o…